Emerging Trends in Donor Relations

January 13th, 2010

This new decade heralds significant changes for Donor Relations and its influence on fundraising success.  We see that these emerging trends share a common theme:  to build better relationships with donors as a means of fostering greater giving.  As is the case with all relationships in our current crowded, information-saturated world, the emphasis will be on the quality, not the quantity, of donor interactions.
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Lovely vs Functional Displays

November 16th, 2009

Just a quick word of warning to those of you about to sign that contract with your favorite vendor for a lovely display . . . is that display also functional?  Will it become another pretty thing that you outgrow or find disappointing in its ability to serve over time?

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Donor Recognition “Branding” within Your Organization

August 27th, 2009

Most often one thinks of branding as a marketing activity but if you flip the branding coin you see how basic marketing theories go hand-in-hand with donor recognition. The two together work as a team, enforcing your organization’s overall presence, personality, and values. Continue reading »

Gwinnett Medical Center’s Second-Generation Philanthropy Center Installs

July 30th, 2009

The Philanthropy Center installed July 28 & 29 in Lawrenceville, Georgia. Mirrored alcoves at the entrance to the hospital’s new lobby recognize the key role played by those who give of their time, talent and treasure in support of quality healthcare in the Gwinnett community. This new installation represents an expansion in the scope and volume of the previous Philanthropy Center, first begun in 1994, and highlights philanthropy as a core value to the Gwinnett Medical Center. Continue reading »