Medical Foundation Establishes Recognition Graphic Identity
Donor Recognition Icon for Mission Healthcare Foundation
Last week Mission Healthcare Foundation unveiled the recognition graphic standards program at their SECU Cancer Center . Over the last 6 months, we provided our entire program development set of services from area naming master planning, to naming opportunity policy setting to donor recognition product design and re-order templating for accuracy. All was accomplished in concert with the hospital’s Marketing staff. The Cancer Center is named for a local credit union…we made sure that serious negotiations took place in regard to how the hospital should present the building’s donor name in print, as well as on the building and throughout the campus’ way-finding plan. This was especially critical since the donor is a corporate entity who by nature seeks out top billing when their name is used. And no one wanted someone entering the front door of the Cancer Center looking to make a bank deposit! Continue reading »
Filed under Best Practices for Donor Recognition, Donor Recognition Programs, Philanthropy, Recognition Environments, Stewardship, multimedia donor recognition | Tags: area naming, Best Practices for Donor Recognition, Capital Campaign, Healthcare Philanthropy, Interactive Displays, Philanthropy, Stewardship, Think Before You Thank | Comments OffYou’ve never seen this before!
Interactive story-telling, lifetime and planned giving programs!
“HOT!” This just in from Memphis.
All the things (and friends) I didn’t get to see in San Francisco
So, earlier this month, I had the great fortune to travel to San Francisco with my good friends Robin and Harv to present at my favorite annual conference, ADRP International. Except for the hour of the presentation, I doubt you saw me there, and I regret that I was able to see so few of you! Sadly, I spent the majority of my time on the floor in my hotel room, immobilized by a bad back! Yet, this trip will remain one of the most memorable of my life, for so many reasons. Continue reading »
Filed under Best Practices for Donor Recognition, Donor Communications, Donor Recognition Programs, Social Media, Think Before You Thank, multimedia donor recognition | Tags: ADRP, Best Practices for Donor Recognition, Interactive Displays, new media, Social Media, Think Before You Thank, Trends in Fundraising | Comments OffA Call for Truly Successful Online Donor Recognition
Fundraising organizations are actively seeking effective means for communicating with donors through online tools. More importantly, donors expect the most efficient and timely means of communication. Web-based technologies have the potential to create a new paradigm where donors co-create an engaging online experience that strengthens existing donor relationships and facilitates greater giving. Continue reading »
Filed under Best Practices for Donor Recognition, Donor Communications, Philanthropy, Stewardship, Think Before You Thank, multimedia donor recognition | Tags: Donor Recognition, Donor Relations, donor wall, Interactive Displays, new media, online giving, Philanthropy Center, Trends in Fundraising | Comments OffWhat Comes Next? TheThanksTank.com™ Roundtable’s Critical Question
Today we sparked out-of-the-box thinking (over boxed lunches) with multimedia donor recognition experts, Harv Mock and James Graham of Planned Legacy and a select group of forward thinking non-profit professionals, discussing the role of new media in donor recognition. The conversation started with an overview of the “perfect storm” of fundraising and donor communication demands that created the need for more dynamic, engaging communication tactics, leading to the influx of electronic and interactive displays. Harv and James were able to show examples of multimedia presentations in several formats and demonstrate the versatility of electronic recognition; the slides from today’s presentation are included here. Continue reading »
Filed under Best Practices for Donor Recognition, Donor Communications, Recognition Environments, Social Media, Stewardship, multimedia donor recognition | Tags: Capital Campaign, donor wall, electronic displays, electronic donor recognition, Interactive Displays, multimedia donor recognition, online giving, Stewardship, Trends in Fundraising, virtual donor recognition | Comments Off