Anonymous Donors Deserve Permanent Recognition. Fundraisers Benefit too.
November 6th, 2009
This week Amherst College in Massachusetts announced two impressive gifts, $100 million and $25 million, both made by graduates who asked to remain anonymous. Emory’s Winship Cancer Center recently received $4.7 million anonymously. Earlier this year, more than a dozen colleges and universities received multi-million dollar donations from an anonymous donor who worked through financial advisors to guarantee that not even the institutions knew the origin of the gifts. Despite the donors’ requests to be anonymous, it is imperative that these gifts receive permanent, public recognition.
Filed under Anne Manner-McLarty, Donor Communications, Philanthropy | Tags: Anonymous Donor, area naming, Best Practices for Donor Recognition, Donor Recognition, Naming Opportunities, Philanthropy, Trends in Fundraising | Comments Off