Churches Act to Motivate Planned Giving thru Donor Recognition

May 23rd, 2013

Churches are choosing more and more to thank donors publicly. They have come to understand the need to approach fundraising  in more focused and assertive ways. Experience has proven that the commemoration and celebration of neighbors and friends who give, like you see here, really do energize viewers to action.

Planned Giving Display

First Presbyterian Church Atlanta

Digitally-printed canvas title panel

Digitally-printed canvas title panel

Legend plaque showing what the symbols represent

Legend plaque showing what the symbols represent

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Experiential Stewardship Done Well. A Tradition of Giving, Reinforced

March 1st, 2013

I speak often about the importance of a non profit creating an experience of philanthropy within their organization, on their website(s), or across their campus(es).  Today, I share an example of donor recognition done creatively and visually, very powerfully.

Emory1 Continue reading »

It’s the Experience of Philanthropy that Counts…still

January 30th, 2013

There are definitely truisms regarding the best methods for thanking donors, for establishing an experience, a tradition of giving: Be personal, be authentic, be creative and follow a plan.

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Donor Recognition & Story-telling: Fundraisers’ Powerful Engagement Tool

October 9th, 2012

I’ve got a link below that will serve donor recognition immensely through improved story-telling. Stories work to engage viewers and don’t forget that viewers are all propsective donors. There’s a webinar being given that should sharpen the skills of us all. I’ve signed up. I thought others should know about it, too. Continue reading »

5 Reasons Your Nonprofit Should be on Pinterest: (especially those focused upon Women and/or Education)

August 15th, 2012

More often these days, we are hearing of Pinterest, a of new-ish social media site that focuses on the visual experience of its contributors. They even call themselves an “an online pinboard”. At first glance it seems oriented to the individual and his/her artistic interests and endeavors. And often we hear that there’s nothing in it for the nonprofit organization.

Yet, just yesterday the following five reasons supporting its use by nonprofits came across my desk from “Branded4Good”. (This site and its newsletter are very well done. I highly encourage you to check it out beyond the subject of this post.) Continue reading »