Donor Recognition Audits: Why? How?
Sometimes, it’s the simple things that one does that turn out to have the most lasting impact. Such is the case with a Donor Recognition Audit. Inherent in our consulting philosophy is the belief that one must know what recognition efforts have been made over time and record each new example for future reference. To that end, a Recognition Audit is the first of our recommended Best Practices for Donor Recognition™. Recently, we are receiving more auditing inquiries and seeing frequent discussion about methods and service providers online. Continue reading »
Filed under Best Practices for Donor Recognition, Donor Communications, Stewardship, Think Before You Thank | Tags: area naming, Best Practices for Donor Recognition, Development, Recognition Environments, Stewardship, Trends in Fundraising | Comments OffSoutheast Donor Relations Conference Was Excellent, Yet Again!
Last week Robin and I had to divide and conquer. I went to the Southeast Donor Relations Conference in Charlotte sponsored by the Association of Donor Relations Professionals while she attended the Georgia Association of Development Professionals annual meeting in St. Simons. She got the beach . . . but I got the brains (which is all right by me)! This group is smart and fun-loving. As is the case every year, they are raising the bar for what donor relations means as a distinct and necessary part of their organizations. Continue reading »
Filed under Donor Communications, Social Media, Stewardship, Think Before You Thank | Tags: Best Practices for Donor Recognition, Capital Campaign, Communications, Development, Fundraising, Naming Opportunities, Social Media, Stewardship, Think Before You Thank | Comments OffRecognition: Every Viewer is Your Prospect
Every viewer of donor recognition is a prospective donor. It is the single, most powerful marketing tool at a fundraiser’s disposal.
Filed under Donor Communications, Recognition Environments, Robin E. Williams, Stewardship | Tags: area naming, Best Practices for Donor Recognition, Donor Recognition, Naming Opportunities, Philanthropy, Stewardship, Think Before You Thank, Trends in Fundraising | Comments Off
Presenting “Linkage” to AFP-Atlanta
Here in Atlanta, the local chapter of AFP has asked that presenters at their monthly breakfast meetings to speak to fundraising’s new normal, which Roger McNamee refers to as “great opportunities at a time of great risk”. We spoke to the group on May 18. Continue reading »
Filed under Donor Communications, Philanthropy, Robin E. Williams, Stewardship, Think Before You Thank | Tags: Donor Recognition, donor wall, Fundraising, Interactive Displays, Stewardship, Trends in Fundraising | Comments OffOnline Webinar Proves A Useful Forum for Defining Donor Recognition Standards
Last week I had the good fortune of presenting in the Association of Donor Relations Professionals webinar series. Our topic was “Think Before You Thank: Donor Recognition Best Practices”. The session had over 200 attendees representing a wide variety of organizations throughout North America. I was impressed by the level of involvement from the audience; their questions were thoughtful and wide-ranging. Continue reading »
Filed under Donor Communications, Stewardship, Think Before You Thank | Tags: Communications, Donor Recognition, Stewardship, Think Before You Thank, Trends in Fundraising | Comments Off