Promoting Donor Recognition of a Different Sort

December 17th, 2013

Emory TC Full ViewThis is a customly-designed donor wall we provided Emory University’s Transplant Center years ago to commemorate those folks who have received organ transplants there.

In our work, we often speak of recognizing and honoring those who give of their time, treasures and talent. Well, this architecturally-integrated display celebrates a most unique gift…a real treasure to both the giver and recipient.

A tip of the hat to this client!

I was so pleased to see how the Transplant Center used the display as a year-end promotional tool in their recent blog.¬† It’s a wonderful technique available to organizations to renew interest in their giving programs (no matter what “treasure” is being given). It’s just not used often enough in social media.

Written by Robin E. Williams


Comments are closed.