Cast Bronze Commemoration in the 21st Century
I really do know that the sculpted bronze castings on the left that we conceived of and just installed as part of an extensive for a Centennial celebration at the Phoebe Putney Memorial Hospital in Albany GA are not really comparable in beauty to Ghiberti’s Gates of Paradise below.
Michaelangelo named the masterpiece "The Gates of Paradise"
Yet they really are lovely and I show them here because they represent a unique evolution in bronze castings. All it takes to cast an image in bronze like ours for Phoebe is good photography and an understanding of how lights and darks within a photo will translate into the “highs” and “lows” of a casting. Anyone’s photo can result in a three dimensional cast metal product.
An age-old tradition (remember the “Bronze Age“?), cast plaques have been a standard for commemoration and donor recognition literally for centuries. Yet just in my lifetime, hand-set type has replaced by photographic typographical reproduction which meant that logos and anyone’s typestyle preferences could be reproduced in bronze perfectly. This photographic advancement in castings (bronze and aluminum) is called “Imagecast” by Matthews, is a natural “next step” for the industry.
We’ve been using Imagecast reproductions as a replacement for hand-sculpted castings for quite awhile whenever it’s appropriate for a client’s need. Certainly it is cheaper than having an artist sculpt for a casting in bronze. And at the same time, since the outcome is a realistic, almost exact, reproduction of an image, the impact is much more meaningful to most viewers and donors. It’s a treat to have the pleasure of seeing a cast image as a replica of the photographic image .
And here’s one more photo of the entire Gallery on the 2nd floor. The 1st floor here houses their completely re-purposed and renovated Distinguished Leadership Gallery which was completed at the same time. This newly recharged philanthropy center celebrates this community’s remarkable commitment to giving and is an absolutely beautiful conclusion to a very satisfying client relationship.
Distinguished Leadership and Centennial Galleries at Phoebe Putney Hospital
Written by Robin E. Williams
Medical Foundation Establishes Recognition Graphic Identity
Donor Recognition Icon for Mission Healthcare Foundation
Last week Mission Healthcare Foundation unveiled the recognition graphic standards program at their SECU Cancer Center . Over the last 6 months, we provided our entire program development set of services from area naming master planning, to naming opportunity policy setting to donor recognition product design and re-order templating for accuracy. All was accomplished in concert with the hospital’s Marketing staff. The Cancer Center is named for a local credit union…we made sure that serious negotiations took place in regard to how the hospital should present the building’s donor name in print, as well as on the building and throughout the campus’ way-finding plan. This was especially critical since the donor is a corporate entity who by nature seeks out top billing when their name is used. And no one wanted someone entering the front door of the Cancer Center looking to make a bank deposit! Continue reading »
Filed under Best Practices for Donor Recognition, Donor Recognition Programs, Philanthropy, Recognition Environments, Stewardship, multimedia donor recognition | Tags: area naming, Best Practices for Donor Recognition, Capital Campaign, Healthcare Philanthropy, Interactive Displays, Philanthropy, Stewardship, Think Before You Thank | Comments OffNews from Robin E. Williams Incorporated
Dear Clients, Friends and Colleagues:
Please forgive the mass media approach to this news. Yet it is the best and quickest way for me to be comprehensive and at least a bit personal in this announcement.
Anne Manner-McLarty has chosen to leave our firm and the parting is an amiable one. It seems that our goals are no longer in sync. She would like to strike out on her own. We we wish her well. Her influence here has been remarkable and I know you enjoy her as well.
Call her anytime when your recognition requirements revolve around policy evaluation, planning and communication organizational issues.
And, of course, I am hopeful you’ll continue to trust me and my firm when your recognition issues are related to
• facilities, architectural interface and advocacy
• product design and creative display solutions
• evaluation of and RFPs for vendor selection
• recognition program planning & budget-setting and
• existing program support
While you join me in wishing Anne the best in her new adventures, know, too that I am eternally grateful for her time with us.
Best Regards to you and yours as well.
2012 Color Trends
As Creative Dire
ctor with Robin E. Williams Incorporated it is my role to keep up with design trends similar to my past work at Hallmark with retail and product development. This Saturday I found myself researching and writing from my favorite bookstore in Asheville, NC with a French coffee press by my side. As I flipped through DDi magazine, I noticed an article on color forecasts for 2012 that I thought was worth sharing with all those presently involved in the interior design of health centers, university student centers and other facilities trending towards sophisticated, warm, natural and homey environments. The article presented by Sherwin-Williams, particularly caught my attention as my childhood involved spending many hours in Sherwin-Williams with my mother who worked with them as a color consultant advising consumers. Enjoy! Continue reading »
Naming Opportunity? Please! No!
Enjoy this with a smile. And then, if you are a fundraiser, be horrified!
